Is There a Book in you? The Resources Writers Need to Get Published
'Is there a book in you?' is a serious examination of the resources those who would be published must have at their disposal. It uses a basic questionnaire (validated by Dr Christopher Hand of Kingston Business School) which lists ten key requirements that potential authors must consider. The project involved writers of all kinds (from academic to mass market, celebrated to not-yet-published), as well as interviews with other key decision makers in the process of creating books (publishers, retailers, reviewers, agents, those running book groups, librarians, as well as those supporting writers).
Keywords:
Is there a book in you?, Publishing, Writing
Stream:
Books, Writing and Reading
Presentation Type:
30 minute Paper Presentation in English
Paper:
Is there a Book in You?
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Alison Mary Baverstock
Senior Lecturer, The Business School
Faculty of Arts and Social Sciences, University of Kingston upon Thames
Kingston upon Thames, Surrey, UNITED KINGDOM
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Alison Baverstock began her career within publishing, and for many years has run training courses for the publishing profession on marketing, copywriting and communication. She has published widely, with 14 books on publishing and writing and numerous papers for the professional press. She now teaches marketing within Kingston Business School and marketing for students of creative writing within Kingston's Faculty of Arts and Social Sciences. She has written three distance learning courses for students of marketing and writing. She is part of the team setting up a new MA in Publishing Studies at Kingston University, to begin in October 2006.
Ref: B06P0154
